South African Tourism (SAT) is the national Destination Marketing Organisation (DMO) for South Africa, established and mandated as per the Tourism Act to promote the country as a destination to its core markets.
Apart from the domestic market, SAT’s international markets include the USA, Brazil; UK; Netherlands; Germany; France; Italy; India; China; Japan; Australia and Africa.
SAT is also responsible for the annual Tourism INDABA, the national tourism statistics and the national tourism awards, the Lilizela Awards.
Ugu South Coast Tourism (USCT) is working closely with SAT in order to align its activities and showcase the KZN South Coast destination to SAT’s core markets.
The Ministry of Economic Development, Tourism and Environmental Affairs (EDTEA) in South Africa oversees the tourism industry in the country and is responsible for the legislation that governs it, strategies that drive economic transformation and development, and creates a conducive environment for investment.
Ugu South Coast Tourism (USCT) has a close working relationship with EDTEA, in particular the KwaZulu-Natal EDTEA, to ensure its strategies are aligned.
Tourism KwaZulu-Natal (TKZN) is the tourism authority for South Africa’s KwaZulu-Natal province, within which the KZN South Coast destination falls.
TKZN is responsible for the growth of tourism to the KwaZulu-Natal province, as well as the development of the industry within the province. It is also responsible for the provision of provincial and regional statistics.
Ugu South Coast Tourism (USCT) has a close relationship with TKZN to mutually support organisational marketing and developmental objectives.